Adopting a creative approach to coaching the next generation of imaginative and technically excellent players is the theme of this year’s FA Licensed Coaches’ Club Conference.
Over 800 coaches are in attendance at the national football centre over the three-day event and FA Director of Football Development, Sir Trevor Brooking, believes adopting a creative approach to coaching from the grassroots to the elite level of the game is key to the future development of the English game.
"Developing more creative coaches and players is central to our vision for the future of the English game," explained Brooking, at the conference which features keynote presentations, practical coaching and workshops from experts in football, academia, the arts and other sports.
Roberto Di Matteo impressed with St. George's Park
He said: "At all levels and age-groups we want coaches who possess the skill and knowledge to create environments in which our young players can flourish into technically excellent, imaginative decision-makers with the vision and creativity to dictate, influence and change games."
However, the former West Ham United and England midfielder stressed that the desire to develop more creative players in the mould of current promising youngsters such as Ross Barkley, Jack Wilshere, Daniel Sturridge and Danny Welbeck, coaches must develop a long-term mindset.
Brooking added: "It is an aim that will not be achieved overnight and one which must remain the focus of our long-term aims.
"For us to produce future generations of creative players we must provide a dedicated long term support structure for both coaches and players at every level of the game."
